The decline happens
Soft decline, expired token, network hiccup, 3DS friction. Your primary processor sees a "no" and moves on.
Brippo’s Second Chance AI brings back the failed card payments your primary processor writes off — typically a quarter to a third (20–37%), automatically, inside your checkout. Recovery varies by merchant mix, card geography and decline reasons — we’ll model your expected range from your own decline data before you commit to anything. Runs alongside whatever you already have. No replacement, no contract break.
Nothing you’ve built moves. Brippo doesn’t replace your primary — it sits beside it.
Brippo runs in parallel, acting only when your primary processor declines a card.
In 2023, the UK Payment Systems Regulator ruled that merchants with annual card turnover under £50 million are no longer bound by long-term exclusive contracts with their card acquirer. The 14 largest UK acquirers were required to dismantle those clauses, alongside POS terminal lock-ins and opaque price disclosures.
That’s what makes running Brippo alongside your primary a sanctioned commercial choice. Not a workaround. Not a grey zone. A regulated, openly-available option.
Source: UK Payment Systems Regulator — Market review into the supply of card-acquiring services. Final report 2021, remedies in force from 2023. psr.org.uk →
How Second Chance AI runs alongside your primary processor.
Soft decline, expired token, network hiccup, 3DS friction. Your primary processor sees a "no" and moves on.
Same checkout session, same shopper, same cart. Brippo’s Second Chance AI is already running alongside your primary — no integration overhead, no checkout latency.
The AI picks the optimal retry path based on decline reason, card scheme, time of day, and merchant context. Decision latency: under two seconds.
Customer completes their purchase, often without noticing. You keep the revenue. The recovered transaction reconciles into your existing ledger.
The highest tier of card-data compliance — re-audited annually.
Strong Customer Authentication done right. Brippo handles the step-up flow and exemptions.
On Stripe Payments UK infrastructure (FRN 900461). Card data never lands on your servers.
Thirty minutes with John, no slides, no commitment. You send a decline export from your incumbent processor; we run it through Brippo’s recovery model and send back a single-page audit. The recoverable revenue is real and named. If the math works, we run a 90-day pilot. If it doesn’t, you keep the audit.